Wednesday, August 12, 2009
Mallanna AP rights for 17 crores
Posted by tolly-2-bolly on 9:37 AM in Movie News | Comments : 0
Vikram’s Mallanna rights for AP has been sold in 17 crores range. Audio rights have been bought for 17 lakhs by Sony. Dil Raju has picked Nizam territory for 3.60 crores, Mahesh who is a new entrant in Ceeded territory has picked it up for 2.4 crores and Vizag has been sold for 1.12 crores. This kind of rates are usually paid for big budget Telugu movies, this shows the high level of expectation for the film. Kalaipuli Thanu is the producer and movie is directed by Susi Ganesan and Shriya is paired opposite Vikram. The film has been in production since 2007. It was officially launched in September of 2007 at the Devi Paradise theatre in Chennai. For the event, a unique invitation costing Rs. 15,000 was presented to guests who had been invited probably making it the most expensive invitation in Indian film history. The movie is currently in post production work and is scheduled to release on August 21 in both Tamil and Telugu.
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